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Unlock advanced, multi-channel marketing at a lower TCO

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Complex, revenue-driven multichannel marketing doesn’t have to be difficult. With its a user-friendly advanced features and in-depth channel analytics, Marketing Star makes it easy for you to jump start multichannel marketing and drive conversions.

Why choose Marketing Star over Omnisend

While Omnisend can add value with its features, Marketing Star surpasses it in terms of addressing the practical needs of a growing business, especially limited resources and budgets.

Here are our key differentiators
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Send communications across six channels

Create multi-step campaigns that guide customers to conversion through six critical channels, including QR codes and WhatsApp messages, both of which Omnisend lacks.

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Build your landing pages effortlessly

Quickly create professional landing pages without coding or design skills. With Marketing Star's intuitive drag-and-drop landing page builder, you can create engaging landing pages that engage both web and mobile visitors.

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Better email performance with multivariate testing

Marketing Star offers multivariate email testing, unlike Omnisend. Experiment with different aspects of your emails, such as the subject line, the body copy, the images, and the call to action, to see which combinations drive the best response rates.

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Safer data transfers, no coding required

Enhance the efficiency of your business processes with Secure File Transfer Protocol (SFTP) connection, absent in Omnisend. By using SFTP for file transfers, you can ensure the confidentiality of sensitive information, reduce the risk of data breaches, and maintain the trust of your customers.

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Yield more returns with every email you send

Marketing star's spam score and mailing score, both absent from Omnisend, let you analyze your email's contents, and sender information before sending.

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Orchestrate advanced, multi-step customer journeys

The multi-dimensional orchestration feature in Marketing Star empowers you to plan multi-step customer journeys that are personalized for real-world dynamic customers, but Omnisend only supports rudimentary cross-channel communications.

Marketing Star vs. Omnisend: A Comparison
Features
Audience Management
Dynamic Lists Add-on
SFTP Connect
Audience Targeting
Behavioural Targeting & Analytics Add-on
Campaign Creation
Dynamic Content Add-on
Create Campaigns
Campaign Scheduling
Bulk multichannel communication
Advanced multichannel journeys
Campaign dashboard
Channel: Email
Channel: SMS
Channel: QR
Channel: WhatsApp
Campaign Analytics
Content Library
Channel Analytics
Features
Multichannel Marketing
Marketing Automation
Customer Journey Mapping
Email
Pre-built template
Email Signup Forms
Drag and Drop Email Builder
Advanced Personalization
Spam score check
SMTP
Mailing score
Time zone sending
Template Builder
Email
Landing Page
Form
SMS
SMPP
Analytics
Get more as you scale
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Pay as you go

Unlike omnisend, Marketing Star offers the option of buying only for the campaigns you run each month. Enjoy flexible pricing options with its pay-per-use feature, ideal for those who prefer not to commit to a monthly subscription.

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At half the cost, deploy the same volume

Marketing Star's standard plan offers 50,000 contacts for just $300, offering exceptional value compared to Omnisend's price point of $413 for the same volume.

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Unlock greater value as you grow

You will receive greater value at lower TCO the more you use Marketing Star's advanced capabilities. As your list volume increases, Marketing Star proves to be more affordable, whereas for Omnisend, pricing is stictly based on the number of contacts.

Want to simplify complex multi-channel marketing and unlock the full potential of your business?

Choose Marketing Star today.

Schedule a demo